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Ultra Records
History of Ultra Records
Ultra Records is an influential American record label specializing in electronic dance music (EDM). Founded in 1995 by former Polygram and Virgin Records executive Patrick Moxey, Ultra has grown to become one of the leading labels in the global EDM scene, renowned for its diverse range of releases and ability to spot and promote groundbreaking talent.
Founding and Early Years
Ultra was established in New York City in 1995, a time when electronic dance music was beginning to gain significant traction in the United States. Patrick Moxey, leveraging his extensive industry experience, aimed to create a label that would bring cutting-edge electronic music to a wider audience. The label’s early releases included tracks from influential artists such as Roger Sanchez and Armand van Helden, helping to establish its reputation.
Musical Style and Influence
Ultra has always been at the forefront of electronic music, with a catalogue that spans house, techno, trance, and more recently, genres like tropical house and future bass. The label is known for its ability to adapt to and influence the ever-evolving EDM landscape, consistently releasing tracks that define and drive the genre forward.
Global Success and Impact
Ultra has achieved remarkable success on a global scale, with its tracks frequently topping international charts and dominating dance floors around the world. The label’s roster of artists has performed at major festivals and events, further cementing Ultra’s influence in the EDM community. Ultra brand is also closely associated with the Ultra Music Festival, one of the most prestigious electronic music festivals globally.
Artist Roster and Collaborations
Over the years, Ultra has worked with a diverse array of artists, both established and emerging. The label’s roster includes big names like Tiësto, Calvin Harris, Steve Aoki, and deadmau5, as well as newer talents such as Kygo and Sofi Tukker. Ultra is known for its collaborative approach, often facilitating unique partnerships that produce innovative and genre-defining music.
Digital Innovation and Community Engagement
Ultra has embraced digital platforms to connect with its global audience, offering a vast array of streaming services, digital releases, and interactive content. The label’s commitment to digital innovation has helped it maintain a strong presence in the ever-changing music industry, engaging fans through social media, music videos, and online campaigns.
FAQ (Frequently Asked Questions)
Q1: Who founded Ultra ?
A1: Ultra was founded by Patrick Moxey in 1995.
Q2: What genres does Ultra specialize in?
A2: Ultra Records specializes in electronic dance music (EDM), including genres such as house, techno, trance, tropical house, and future bass.
Q3: Can artists submit their music to Ultra Records for consideration?
A3: Yes, Ultra Records accepts demo submissions. Artists are encouraged to visit the label’s website for submission guidelines and ensure their music aligns with the label’s musical direction.
Q4: What are some notable artists associated with Ultra ?
A4: Notable artists associated with Ultra include Tiësto, Calvin Harris, Steve Aoki, deadmau5, Kygo, Sofi Tukker, and many others.
Q5: Does Ultra Records organize events or showcases?
A5: While Ultra Records itself does not organize events, its brand is closely associated with the Ultra Music Festival, a major electronic music festival held annually in Miami and other locations worldwide.
Q6: How has Ultra Records influenced the EDM industry?
A6: Ultra Records has influenced the EDM industry by consistently releasing genre-defining tracks, supporting a diverse range of artists, and shaping trends that resonate globally within the dance music community.
Q7: What are Ultra Records’ future plans or upcoming releases?
A7: Ultra Records continues to expand its catalogue with new releases, explore collaborations with artists across the electronic music spectrum, and innovate in digital content and community engagement. The label remains committed to pushing the boundaries of EDM and providing a platform for both established and emerging artists to thrive.
SEND YOUR DEMO
Ultra Records
- Demo email to A&R: info@ultrarecords.com
- Booking Artists: info@ultrarecords.com
- Genres: Melodic & Techno, House, Deep House, Trance, Hard Techno
- Location: New York City
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